Can I use a virtual card for Facebook ads payments?
If you are an online marketer who frequently runs ads on Facebook, then this question might be coming to your mind more than often. You might be searching for more payment options to run your advertisements. PayPal, Facebook Ad coupons, credit/debit cards, and other payment options are just a few of the many payment options that Facebook Ads accept. Because of this versatility, advertisers can select the option that best suits their demands.
Virtual cards are one of the most feasible options that you can use for your Facebook ad campaigns. This article explores whether virtual cards (or a VCC) may be used for Facebook ads and outlines the advantages, things to consider, and how to use this new payment option efficiently.
What is a Virtual Card?
Credit cards that are accessible online only and do not come in physical form are known as virtual cards. They allow customers to do business online. The format is the same as a regular credit or debit card, complete with the card number, CVV, and expiration date. All these details are available online only.
As a Facebook Ads manager for multiple clients, you might be using your personal credit card or a business credit card to pay for all the ad campaigns. There are no issues with doing that. You can use the same credit card for many Facebook Ads accounts, regardless of who the clients are. However, keep in mind that Facebook may investigate suspicious activity, such as several accounts using the same payment method. This is triggered, especially when they observe any fraudulent activity. So, as a standard practice, it is strongly advised to use a separate card for each campaign, if your budget allows.
You can follow a few best practices to avoid this issue. You can label each Facebook Ad account with the client’s name to avoid confusion and mistakenly paying for the wrong client’s ad. You can also try a few different payment methods for each client. For example, using debit card payments for one set of clients while using different credit cards for others. Keep monitoring the billing and payment activity regularly, and communicate with clients about billing and payments.
Needless to say, it’s crucial to comply with Facebook’s advertising policies and guidelines, including payment and billing policies.
Using VCCs for Facebook Ads Payments
Yes, Facebook accepts payment options for your ad payments! Here’s how to set one up:
- Open Facebook Ads Manager
- Click on Billing
- Select Payment Settings
- Choose “Add Payment Method”
- Enter your virtual card details just like a regular card
When adding your VCC, Facebook might make a small test charge to check if the card works. This helps make sure everything’s set up right. You’ll want to double-check that your virtual card has enough funds and the right spending limits for your planned ad campaigns.
Remember to match the billing address on your VCC exactly as it appears with your card provider – this helps avoid any payment hiccups.
Benefits of Using Virtual Credit Cards for Facebook Ads
Running Facebook ads with virtual cards for advertising gives you better protection against fraud since each card has its own unique number – if one gets compromised, your main account stays safe. You can set exact spending caps on each card, making it simple to keep your ad costs in check.
For agencies and marketers handling multiple accounts, VCCs make life easier. You can create different cards for each client or campaign, helping you track spending and stay organized. This way, there’s no mixing up budgets or worrying about overspending on any single account.
Plus, if you need to pause spending quickly, you can simply turn off or adjust limits on specific cards without affecting other campaigns.
Potential Challenges and Limitations for Virtual Card for Facebook Ads Payments
When using virtual cards for Facebook ads, you might need to go through extra steps to verify your card ownership. Some VCCs come with lower spending caps than regular credit cards, which could affect larger ad campaigns.
Watch out for possible issues with modern payment implementations too. Some virtual cards might not work well with different currencies, and you could face higher fees when running ads in multiple countries.
Before starting your campaigns, check if your VCC provider allows Facebook ad payments and what their specific limits are. This helps you avoid payment declines or campaign interruptions.
Comparison of VCCs to Traditional Payment Methods for Facebook Ads
When you choose virtual cards for advertising for Facebook ads, you get better security than physical cards since your main account details stay private. Unlike traditional credit cards, VCCs let you create unique numbers for each ad account or campaign.
While PayPal offers buyer protection, VCCs give you more control over spending with preset limits. Bank transfers might save on fees, but they don’t offer the flexibility of creating multiple cards for different clients or campaigns.
VCCs work especially well for marketing agencies managing several accounts – you can assign specific cards to each client instead of sharing one company card. This makes expense tracking and billing much simpler than sorting through combined statements from traditional payment methods.
Best Practices for Using Facebook Ads VCC
Want to get the most from your virtual cards when running Facebook ads? Here are some smart tips to help:
- Create specific virtual cards for advertising or client – this makes tracking expenses a breeze. When you set up a new card, match the spending limit to your planned campaign budget. This stops any accidental overspending.
- Keep an eye on your transactions daily and check for any odd charges. Make notes about which cards link to which campaigns, and update your records regularly. This helps spot issues early and keeps everything running smoothly.
- Always do some research to find the best virtual card for facebook ads before you finalize one. Check online reviews and if possible, talk with your peers and see which VCC they use for their facebook ad campaigns.
Pro tip: Keep some extra funds available on your cards to handle Facebook’s automatic billing when you hit spending thresholds. This prevents any sudden campaign stops.
Troubleshooting Common Issues When Using VCCs for Facebook Ads Payments
When your virtual card gets declined for Facebook ads, first check if you have enough money in the account and that your spending limits match your ad budget. Make sure the billing address matches exactly what’s on file with your VCC provider.
If Facebook asks for extra card verification, reach out to your VCC provider – they can help guide you through the process. Sometimes, you might need to send proof that you own the card.
For payment errors, double-check these details:
- Card number entered correctly
- Expiration date is current
- CVV number matches
- Billing zip code is right
If problems continue, try removing the card from your account and adding it again. This often fixes glitches in the system.
Final Words
Virtual Card for Facebook Ads Payments have transformed the landscape of Facebook advertising payments, offering a powerful combination of security, control, and flexibility that modern advertisers can’t afford to ignore. As technology continues to evolve, VCCs are becoming increasingly sophisticated, with new features and capabilities that make them an indispensable tool for digital advertising management.